Privacy policy
What we collect when you use this website, get in touch or hear from us first, why, who else sees it, how long we keep it, and your rights.
Who we are
airstad local is a trading name of airstad limited, registered in England and Wales, company number 17451229, registered office 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ. We decide how the personal data described here is used, which makes us its controller under UK data protection law.
To ask anything about your data, or to use any of the rights below, email hello@airstadlocal.com. You can also call or message 07341 080300.
Last updated: 4 October 2026.
What we collect, and why
- When you ask for a visibility snapshot
- Your business name, town, email and, if you give it, your phone number. We use them to run the snapshot and to get back to you about it. Legal basis: our legitimate interest in answering a request you made.
- When you use the contact form
- Your name, email and, if you give it, your phone number, to reply to you. Legal basis: legitimate interest in answering your enquiry.
- When you use the Get started form
- What you are interested in, your trade, business, main town, name, email, and optionally your phone number and a note. We use them to reply with a quote, after checking we can take on your trade in your town. Legal basis: taking steps you asked for before entering a contract.
- When you cancel a plan
- Your business name, name, the email on the account and, if you give one, your reason. We use them to end your plan, confirm it to you and keep a record that we did. Legal basis: performing our contract with you, and keeping the records we are required to keep.
- When you email, call or WhatsApp us
- Whatever you choose to send, such as your name, number, messages and photos of your jobs, to answer you and, if you are a client, to deliver your plan. Legal basis: legitimate interest in answering you, or performing our contract with you.
- When we write to your business first
- If we write to you or ring you before you have contacted us, we use your business name, the name of the owner or a director, the business address and phone number, and what your Google listing and website show publicly. We get these from public sources, such as Companies House, your Google listing and your own website, and we tell you which in our first letter. We use them to offer you a free visibility snapshot and to follow it up with no more than two further letters and two calls, over about four weeks. Legal basis: our legitimate interest in telling established trade businesses about our service. You can object at any time: tell us by phone or email and we will stop at once.
- When you visit the site
- Our web host keeps standard server logs: your IP address, the pages requested and when. We use them only to keep the site secure and working. Legal basis: legitimate interest in running a secure website.
- If you allow cookies
- How you use the site, and whether our adverts led you here, through the tools listed on our cookie page. Nothing is collected this way unless you say yes, and you can change your mind at any time. Legal basis: your consent.
We do not sell your details, add you to a mailing list, or use what you give us for anything you did not ask for. We do not make decisions about you by automated means.
Who else sees it
Only the service providers we need to run the business, each handling your data for us and on our instructions:
- Xilo, our web host, which runs this website, its forms and our email;
- ClickUp, where we keep our record of enquiries and clients;
- WhatsApp, run by Meta, if you message us there;
- Google (Analytics), Microsoft (Clarity), Ahrefs (Ahrefs Web Analytics) and Meta (the Meta Pixel), only if you allow those cookies and analytics. Ahrefs says it sets no cookie, but it still receives your IP address and browser details, so it is listed here and on the cookie page.
Some of these providers are based in, or process data in, the United States or Singapore. Where your data leaves the UK, the transfer is covered by the safeguards UK law requires, such as the UK’s data bridge with the United States or contract terms approved for UK transfers. We would also share data if the law required us to.
How long we keep it
- Form emails
- Deleted once the enquiry is copied into our records. The form scripts themselves store nothing.
- Enquiries that do not become work
- 12 months after we were last in touch, then deleted.
- Businesses we contacted first
- 12 months after we last contacted you, then deleted. If you ask us to stop, we keep only your business name and contact details on a do-not-contact list, so that we never contact you again.
- Clients
- Contract and delivery records for 7 years after the contract ends, and financial records for 6 years, as UK business records require.
- Server logs
- No longer than 12 months.
- Cookies
- As listed on the cookie page, and deleted as soon as you switch them off.
Your rights
You can ask us to show you the data we hold about you, correct it, delete it, limit how we use it, or give it to you in a form you can take elsewhere. You can object to us using it on the basis of legitimate interest, and withdraw consent for cookies at any time on our cookie page or in your browser. Ask at hello@airstadlocal.com: we will reply within a month, and usually much sooner.
If you are unhappy with how we have handled your data, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office, at ico.org.uk (opens in a new tab) or on 0303 123 1113.
If you are a customer of one of our clients
We send review requests and handle some messages for the trade businesses we work for. When we do, that business decides how your details are used, and we act for them under a written data processing agreement. Their own privacy notice applies, and they are the people to ask first. If you contact us instead, we will pass your request to them straight away.