Local search
SEO for electricians
SEO for electricians, run every month as part of your plan: job pages, your Google Business Profile and a steady flow of reviews. Nobody can guarantee where Google puts you, so we do not.
How Google chooses which electricians to show
Google ranks local businesses on three things it calls relevance, distance and prominence. In short: do you match the search, are you near the person searching, and how well known are you. On the last one, Google says more reviews and positive ratings help, and that there is no way to pay for a better local position. (Read Google’s explanation (opens in a new tab) .)
Where your plan does the work
- Matching the search
- Separate pages for the electrical work you want: rewires, consumer unit (fuse board) changes, EICRs, EV chargers, fault finding. Your Google Business Profile lists the same services and gets new posts every month.
- Where you work
- We cannot change how far you are from a customer. We can make your coverage clear: the service area on your listing, and a page for each place in your plan, one area on Spark and three on Beam.
- How well known you are
- Every customer you send us gets a review request after the job, so new reviews keep arriving. Links from your registration scheme, suppliers and local organisations are available as an extra.
Registration, landlords and letting agents
Customers and letting agents look for an electrician’s scheme membership, such as NICEIC or NAPIT, before they ring. Your registration goes on your website and your Google listing once we have checked it on the scheme’s own register.
Landlord work brings searches for EICRs and electrical safety certificates. If you take that work on, it gets its own page, so an agent comparing contractors finds you for it.
Spark and Beam
Spark
£394 per month
Plus a one-off setup fee of £695, covering the brand and website build.
For an electrician working mainly in one area.
Beam
£588 per month
Plus a one-off setup fee of £695, covering the brand and website build.
For an electrician covering several areas, with weekly Google posts and a monthly article.
Everything each plan includes, or the website part for an electrician.
Questions electricians ask about SEO
How quickly does SEO work for an electrician?
The listing and review requests are normally running within two to four weeks, with the first website draft at around six to eight. Search position and review count grow over months, not weeks, so the plans start with a twelve-month term.
Can you guarantee I will be top for "electrician near me"?
No. Distance from the searcher is one of Google's three factors, and nobody can change it. We work on the two you can influence: how well you match the search and how well known you are.
Will you buy links or reviews to speed things up?
No. Bought links break Google's spam policies and can get a site demoted. Fake reviews have been banned outright by UK law since April 2025, and Google bans rewarding customers for reviews. The review rules, on one page.
Links come only from organisations you have a real connection with, through local link building, an extra.
Related guides
- Website for plumbers, heating engineers and electricians: what to put on each service page
- How to add your business to Google Maps: a complete Google Business Profile for plumbers, heating engineers and electricians
- How to get more Google reviews: a guide for plumbers, heating engineers and electricians